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Anna-Lisa Johanson is a grassroots organizer and activist who consistently centers voters in every campaign conversation. She brings a values-driven, people-first lens to strategy, ensuring campaigns never lose sight of who they are trying to reach and engage.
Anna-Lisa is deeply attuned to how voters experience campaigns on the ground. She pushes teams to communicate clearly, engage authentically, and build relationships that feel meaningful rather than transactional.
At The Campaign Collective, Anna-Lisa supports voter engagement strategy, grassroots outreach planning, and message framing through a voter-centered lens. She is often the voice in the room reminding campaigns that trust, relevance, and respect are foundational to turnout and long-term movement building.
